Experts said: "China is a typical wood floor fully competitive industry, a large number of low-end local enterprises vicious competition build a Rest area under a deck and foreign brands make inroads into the industry environment is difficult." That's why so many investors are currently in the rush kill Chinese wood flooring market experts believe that an important reason for China's wood flooring business to attract investors are

first, build a gazebo deck for garden China has a huge consumer upgrade market; second, fully competitive industry, build an 8x12 deck and less government intervention, from the competition to win businesses have real core competencies; third, the wood floor has some regional monopoly characteristics and sales radius, there are some local Chinese local brands, there is a huge merger integration space.

Domestic wood flooring business marketing tool a single, quick success and promotion measures is not to force. Celebrity endorsements, cheap prices for pvc ceiling CCTV advertising, price wars became common wood flooring business, "three tricks."